Month: October 2024

Anyone who has a passion for sport knows that it can be a journey. The thing about falling in love with a sport, or better yet a lifestyle, is that you often end up on a journey you never expected, but absolutely needed. Putting your whole self into something and grinding day in and day

After years of different owners and forum members chatting about the future, the good news is that BBCOM is now in the care of CEO Sharon Leite, who is a proven “Transformational Leader” of health and sports nutrition companies like The Vitamin Shoppe.  I recently had a conversation with Sharon to learn about the plans